For retail, digitalization will continue to accelerate in 2022 in response to the growing demands of consumers. Another trend is remarkable according to the Keyrus study: the service offer must be pushed to its maximum. To achieve this, offering various delivery solutions and prioritizing local shops will remove barriers to purchase.
Because of this, the need for delivery is constantly growing, especially for Bricks & Mortar (physical retailers). To vary these deliveries, retailers can decide to implement an omnichannel strategy. This means that a company can operate online, via an e-commerce site, while also being present offline, via its physical shop for example.
The retailer will then have to offer specific and adapted delivery services that meet the needs of its customers. (Click & Collect, Ship from Store, Click & Drive, home delivery, D-Day or Day +2 delivery, etc.)
To set up delivery and collection solutions: How choose among the many transport professionals?
Read our advice on how to choose the right carrier.
To define your needs and requirements, we advise you to draw up a set of specifications beforehand, including :
Your starting points and areas to be delivered.
Your needs in terms of the type of eligible products.
Your market and its constraints.
The proposed delivery times.
The volumes of orders to be supported.
Your requirements in terms of operational efficiency.
Your objectives in terms of service and expected user experience.
Once these requirements are defined, finding a reliable carrier is a key step in setting up your delivery operations.
From now on, you will choose the right carriers. To do this, let us show you the ideal partners for each type of delivery.
Finally, it is better to use several carriers to reduce your dependence on a single player, easily optimize your transport costs by using competition and address the specificities of each order to increase customer satisfaction.
Finally
Delivery solutions are constantly developing and their service offering is becoming more diverse and extensive. It is difficult for companies to be aware of all the offers available on the market and to make the right choices to optimize their costs or improve their customer experience.
To help them, what better than a SaaS platform that technically aggregates the services of multiple carriers into a single point? The Woop SaaS solution orchestrates all these transport solutions and allows you to find the partners that meet your needs and those of your customers in a few clicks. Via the platform, you integrate the various delivery services chosen and benefit from personalized support from our expert teams.
* Dans le contexte de l'Internet et du commerce électronique, l'expression brick and mortar, ou brique et mortier en français, sert à désigner une entreprise de vente traditionnelle ayant pignon sur rue, c'est-à-dire des points de vente « physiques » dans des immeubles « en dur ».